To meet the needs of busy entrepreneurs, NaperLaunch Academy curriculum will soon be available in two formats: live workshops and self-guided virtual courses.

Starting Tuesday, Aug. 11, SCORE mentors and NaperLaunch staff will present NaperLaunch Academy curriculum in a series of six two-hour workshops on Zoom.

Each workshop which will be offered in an ongoing, sequential rotation and will cover topics on business conceptualization, startup financial issues, business operations, business planning, strategic marketing planning and sales.

“We’ve condensed what is normally a 17-week curriculum into six workshops,” said Kent Palmer, business librarian and NaperLaunch facilitator. “The busy entrepreneur does not have time to commit to 17 weeks of class sessions, so they will get all the material in six weeks. They can then complete the work and activities that we suggest in the workshops on their own time schedule.”

NaperLaunch Academy curriculum covers startup issues related to building a business concept and model that solves a customer’s problem.

Entrepreneurs will learn the lean startup process, the importance of a Unique Value Proposition, the purpose of a written business plan and more.

“Entrepreneurs will learn how to use library online resources to compete market research, demographic studies, competitor analysis, and then how to use Gale Business: Plan Builder to actually create a written business plan and a strategic marketing plan,” Palmer said.

Picture Source: Courtesy of NaperLaunch Academy  

SOURCE ( Naperville Public Library / Daily Herald )